Much like a pesky bug that manages to find its way in through a crack in the door, owning and administering a blog can open you up to spammers. Since launching the new Studio 544 blog several months ago, I am always amazed at how many ludicrous comments I receive from people praising the posts without ever really knowing what they are reading.
Yes, having a blog can also bring you lots of legitimate web traffic and potential customers but be prepared to set aside some time every week to sift through your comments and determine which ones are bogus and which are genuine. Happy blogging!!